“Podcasts are a radical gift.”
This blog is about craft, but sometimes the answer to craft is not skill or taste or awareness or effort, but it’s creating conditions for craft to flourish. Workday looks like Workday, and your banking app looks like your banking app, not because there aren’t enough designers and engineers around that know how to do it better.
This is a thoughtful post by Anil Dash about Apple’s recent announcement of introducing video podcasting, warning how the conditions set up right now will lead to enshittification, and proposing changes:
This will also start to impact content. You don’t hear podcasters saying “unalive” or censoring normal words because there is no algorithm that skews the distribution of their content. The promotional graphics for their shows are often downright boring, and don’t feature the hosts making weird faces like on YouTube thumbnails, because they haven’t been optimized to within an inch of their lives in hopes of getting 12-year-olds to click on them instead of Mr. Beast — because they’re not trying to chase algorithmic amplification.
It’s worth reading even if you don’t care much about podcasts.